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Published: August 23, 2022
Environmental, Social, Governance (ESG) is a framework for evaluating a company’s interactions with the planet, society, and its employees.
ESG scores are meant to distill corporate ESG reports and measure how well a company manages near and long-term environmental, social, and governance risks to the company.
ESG ratings are most commonly used by investors and banks, to help them evaluate corporate investment and lending decisions. ESG ratings are also used by companies to understand and measure their ESG risks, to track their performance, and to improve their risk management.
ESG factors can be used to evaluate a company’s sustainability and its potential environmental and ethical risks and opportunities, however, ESG ratings do not necessarily measure a company’s current sustainability practices or impacts.
Asset managers use ESG criteria in the investment analysis and portfolio selection of $16.6 trillion in assets–that’s 32% of the total U.S. assets under professional management (source).
Sustainable mutual funds and ESG-focused ETFs rose 53% in 2021 to represent $2.7 trillion in assets (source), and ESG Funds totalled $649 billion, up nearly 20% from $542 billion in 2020 (source).
Many public corporations, and a growing number of private companies, use ESG frameworks to evaluate, measure, benchmark, and report their business practices and plans.
“92% of S&P 500 companies and 70% of Russell 1000 companies published sustainability reports in 2020” (source). And 79% of venture and private equity-backed companies and 67% of privately owned companies have ESG initiatives in place (source).
Unfortunately, the ESG space is rife with greenwashing, by fund managers and reporting companies alike. More on ESG greenwashing, efforts to prevent it, and new technology enabling investors and companies to evaluate corporate sustainability and risk factors based on actual company practices.
Two convering inflection points are driving ESG adoption. A generational shift to conscious consumption and capital combined with inequivocal science linking linking humans to climate change and global zero emissions targets together are driving a demand surge for corporate sustainability and transparency and a framework for evaluating investments through a new lens that considers companies’ environmental, social, and governance performance.
The conscious consumer movement is characterized by the generational shift to prioritize purpose. Millennials and Gen Z are trying to make healthy choices and positive impact through their purchases, voting with their dollars for ethical and sustainable businesses that share their values. This is driving a need for companies to understand their products health and sustainability impacts and communicate them transparently.
The corporate sustainability and ESG movement is characterized by measuring, understanding, reporting, and investing in sustainable and ethical business practices that support public health, foster social equity, and protect the planet. Its a response to inequivacable science linking humans to a (preventable) climate crisis in our lifetime, increasing demand from conscious consumers, and pressure from regulators.
The first big misconception about ESG investing is that it is synonymous with “sustainability investing”; it is not. In fact, there are many companies with high ESG scores that are neither sustainable nor ethical.
The second big misconception is that ESG ratings measure a company’s impact on the planet when in reality they indicate a company’s exposure to risks associated with environmental, social, and governance issues.
ESG ratings measure a company’s theoretical risk exposure to environmental, social, and governance issues. ESG ratings do NOT measure a company’s sustainability.
Environmental ESG metrics include:
Social ESG metrics include:
Governance ESG metrics include:
Companies reporting on ESG and those evaluating a companies ESG performance need to consider the full life-cycle of a companies products and/or services. This means evaluating a company’s supply chain across the ESG metrics listed above, as well as the sustainability impacts of using a company’s products through their end of life.
The three leading ESG ratings companies are MSCI, Sustainalytics (a Morningstar subsidiary), and Refinitiv (formerly Thomson Reueters).
The are three core issues with ESG scores today. First, there is a lack of standardization in the way ESG factors are defined and weighted; this makes it difficult to compare ratings and sends mixed signals to investors and companies. Second, there is a lack of transparency in the way ratings are calculated; this makes it difficult to assess the validity of the ratings. Finally, ESG ratings are often based on self-reported data and claims, which can be biased, inaccurate, or baseless.
While there are standards for ESG reporting, there is no standard for ESG scoring. As a result, there is no consistent criteria used by ESG rating agencies and their rating results vary.
In an MIT Sloan study of six prominent ESG rating agencies, only a moderate correlation between ESG scores was found, as opposed to a very strong correlation between credit ratings (source).
“The finding suggests that ESG ratings do not properly reflect ESG performance, making it difficult for decision-makers to identify outperformers and laggards.”
Divergence in ratings gives mixed signals to companies about what to focus on improving.
3 factors driving ESG ratings divergence:
Bloomberg reports “MSCI, the largest ESG rating company, doesn’t even try to measure the impact of a corporation on the world. It’s all about whether the world might mess with the bottom line…MSCI doesn’t dispute this characterization. It defends its methodology as the most financially relevant for the companies it rates.” (source)
So whats the problem?
Fund managers use ESG scores like MSCI’s ESG Rating to select companies for their ESG funds, which are often advertised to investors as being more sustainable and ethical ways to invest in the public markets.
More than 1,200 former “ESG funds”–representing $1.2 trillion in assets–were stripped of their ESG label, exemplifying greenwashing through false claims and self-reported data (source). Morningstar said they removed the label from “funds that say they consider ESG factors in the investment process, but that don’t integrate them in a determinative way for their investment selection.” These funds represented 20% of all ESG Funds at the time.
Just 35% of public companies publishing sustainability reports had their reports assured1 by an external party (source). In other words, 65% of public company ESG reports are NOT ensured. It’s worth noting, while there are standards for sustainability assurance set by intergovernmental organizations like the International Standards Organization (ISO), assurance standards are not regulated or enforced.
1Assurance is the process of having a certified third-party audit a company’s sustainability report to make sure it is accurate and reliable.
“Rating agencies often assess companies on the quality of disclosures, or whether they have policies in place, rather than on actual performance… It is hard to know which, if any, scores indicate material performance,” said a sustainable asset manager in an interview with Greenbiz (source).
Conventional ESG reports and ratings rarely look at the scope 3 health and sustainability impacts of a companies products.
However, for consumer-goods companies’ a huge portion of their sustainability impact and their environmental, social, and governance risks are embedded in their upstream and downstream (scope 3) impacts.
Investors need product-level sustainability data in order to order to avoid serious ESG risks and make smart investment decisions that have a material positive impact in the world–preventing climate change, creating workplace equity, protecting public health, etc.
Product sustainability scores cut through the baseless ESG claims and targets to show exactly what a company is selling, it’s alignment with conscious capital and consumer trends, and its impact on people and the planet.
GreenChoice collects, analyzes, & rates product-level health and sustainability data for consumers, companies, and investors.
We’ve developed a patent-pending ontology and taxonomy for fast, evidence-based product sustainability data collection, analysis, and scoring–using natural language processing (NLP) to automate the processing of 130+ vetted public data sources and over 28 million data points.
GreenChoice has already evaluated the dietary, health, and climate impacts of over 2,000 food brands and more than 360,000 products.